Facebook introduces new advertising platform to multiply its reach

facebook-advertising

The coming week will see Facebook, arguably the biggest social networking platform the world has witnessed, pulling the veil off a new advertising platform. The product, reportedly called as Atlas, is a redesigned version of Atlas Advertiser Suite. Atlas Advertiser Continue reading

How Google Analytics benchmarking is set to affect businesses???

Google-Analytics

Tech giant, Google, in a recent announcement said that industry benchmarking reports would not be made available to the users of Analytics, who have allowed anonymous data sharing. This comes as pleasant news for Analytics users since the trends which Continue reading