Pinterest’s advertising product can now target its existing users

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  Pinterest is fast catching up on social networking giants Facebook’s and Twitter’s vast and one of the most technically involving advertising businesses. The social scrap booking platform is in the process of devising a strategy for advertisers to specifically Continue reading

Google merges Mobile Click Call Data for AdWords advertisers

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Google has been making several changes, though subtle, in its AdWords front of lately, the latest being amalgamation of two separate metric parameters into a single parameter on AdWord’s Mobile Click to Call. Google made this announcement in a Google+ Continue reading