Pinterest’s advertising product can now target its existing users

Pinterest Logo with Push Pins

  Pinterest is fast catching up on social networking giants Facebook’s and Twitter’s vast and one of the most technically involving advertising businesses. The social scrap booking platform is in the process of devising a strategy for advertisers to specifically Continue reading

Facebook introduces new advertising platform to multiply its reach

facebook-advertising

The coming week will see Facebook, arguably the biggest social networking platform the world has witnessed, pulling the veil off a new advertising platform. The product, reportedly called as Atlas, is a redesigned version of Atlas Advertiser Suite. Atlas Advertiser Continue reading

What does Facebook’s new News Feed Algorithm change has to offer to its users?

FB

                                                                                                                                                                                                                        (Image: TED ALJIBE/AFP/GettyImages) Facebook has added another modification to its constantly evolving algorithm. This new change is induced in the News Feed Algorithm. This News Feed Algorithm modification was announced on Thursday. The effect of this new modification in Continue reading

Mobile commerce gets introduced in Twitter with ‘Buy’ button

twitter but button

Twitter introduced its public testing endeavor of a ‘buy’ button, which would be inserted in the posts enabling users to buy products. This step from Twitter comes after Facebook introduced ‘buy’ button testing in the month of July, thus taking Continue reading