What to expect from Google’s new Penguin update 3.0?

PenguinWithin a couple of week’s time, it would be a year that the fifth update of Google’s Penguin algorithm, titled Penguin 2.1, would complete its anniversary. However, it is yet to see the materialization of its successor. Nevertheless, bringing cheer to those expecting the launch of new Penguin update, Google’s John Mueller intimated during a Google Hangout that the 6th refresh on Penguin algorithm, expected to be christened as Penguin 3.0, would see the light of the day in 2014 itself. A couple of updates on Penguin 2.1 have been on put on test by Google in the live index, but a full-fledged update is yet to be released.

Penguin 2.1 might have survived for a long time without any further succession for more than 11 months. However, many tech enthusiasts have labelled it as too disciplinary and expectations are rife for supposed features of Penguin 3.0. The imminent refresh is likely to be more capable than its predecessor. This would enable Penguin 3.0 to run on a more frequent basis making the expected time for further refresh significantly lesser for the impacted ones.

In the past, Google has brought to the attention of its tech admirers around the world that their endeavor to bring up an update for its existing Penguin algorithm has met with many challenges. However, it now seems that Google might have rounded up on the attributes of Penguin 3.0 and those waiting with bated breaths for its launch won’t have to wait much longer now.

Ranjan Padhi is a prominent Digital Marketing Expert specialized in PPC Advertising, SEO and Social Media. Ranjan can be found on twitter @padhi_ranjan and Google Plus. Read more articles by Ranjan Padhi

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About Ranjan Padhi

Ranjan Padhi is a prominent Digital Marketing Expert specialized in PPC Advertising, SEO and Social Media. Ranjan can be found on twitter @padhi_ranjan and Google Plus. Read more articles by Ranjan Padhi

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